If your campaign is in a lull, flash the finger at Trump. Only kidding. But seriously, if the only way to get attention is to take on the front-runner, then that is a strategy worth its weight in microphones and cameras. Cruz cuddled up with him. Jindall tossed out criticisms. Rand Paul does the back and forth to trump up his numbers. In the end though, you need more than a momentary camera light on you.

1. Taking him on helps your numbers

2. It’s not a bad strategy, just temporary

via Washington Times Donald Trump may be causing headaches for many Republican candidates, but some have figured out a way to harness the maverick billionaire businessman to their advantage.

“You have to be able to do it all in a presidential campaign, push and articulate policy, to distinguish yourself from the other candidates, and when you see something happening like the Trump phenomenon, where you have a candidate who is bad for conservatives, bad for the party and bad for the country, you have to be able to stand up and confront it,” said Timmy Teepell, Mr. Jindal’s campaign manager.

Mr. Jindal gave a scathing news conference this month at the National Press Club, where he likened Mr. Trump to a clown who is unfit to serve as president.

He made national news and caught the attention of Mr. Trump, who tweeted: “Bobby Jindal did not make the debate stage and therefore I have never met him. I only respond to people that register more than 1% in the polls. I never thought he had a chance and I’ve been proven right.”

“If you’re not engaging Trump, you risk completely falling out of the conversation,” Chip Englander, campaign manager for Rand Paul, said at the National Review forum Monday. via Washington Times

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